A specialist independent high street and online running shop in Merthyr Tydfil, South Wales.
Help us ignite the power of human belief through a happier and healthier lifestyle
The business was started to give as many people as possible the opportunity to reap the benefits on their physical and mental health, that being active, and running provides.
In-Store Running Gait Analysis
Run smarter with our science-led running gait analysis. In a quick session, we can measure shoe performance, joint protection, cushioning efficiency and energy return, then give you personalised shoe recommendations based on real data.
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Blog posts
How to Improve Your Running Gait
Already an experienced runner but keen to move better, run faster and reduce injury risk? Learn how to improve your running gait with simple technique tweaks, strength work, yoga and data led analysis.
2026 New Year’s Runners Guide: Start your resolution the right way
Starting running as your 2026 New Year’s resolution? This beginner’s guide covers realistic goals, essential kit, simple training plans and recovery tips to help you keep going.
Running Alone vs Running in a Group
Running is a versatile activity that can be enjoyed in solitude or shared with others.